ICO (Initial Coin Offering) is a decentralized way of raising funds. The funds are further used to provide financial support for a cryptocurrency project through crowdfunding. An ICO campaign enables investors to help grow an ongoing cryptocurrency project by buying freshly mined tokens in return for a legal tender, or for cryptocurrencies like Ether and Monero. The investors can buy ICO tokens during an ICO crowdsale as a means of investment in the organization. The idea of ICO is very similar to IPO (Initial Public Offering) where investors purchase shares of a company.
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