Are Blockchain Solutions Really Capable of Evolving Ecommerce

Published : Oct 08, 2020

Blockchain ecommerce solutions

  • At Oodles, our technology experts believe that blockchain solutions development can revolutionize the ecommerce industry by decentralizing operations and replacing intermediaries. Fortunately, this drastic shift in ecommerce will also create tremendous possibilities, thus, making it both crucial and thrilling to pursue blockchain technology.

    What's blockchain technology

    A blockchain is a network in which chunks of data are joined together. Because more than one party shares and maintains the database, anomalies are quickly noticed and make it an incredibly trustworthy device. While blockchain technology has long been synonymous mainly with Cryptocurrency purchases, ecommerce and other businesses are now seeing its value.

    Blockchain's Advantages 

    • Without the need for a central authority, blockchain technology decentralizes power and establishes consensus-based confidence. 
    • On a fundamental scale, technology enables transparency. 
    • It helps buyers to engage with firms or other clients directly by eliminating intermediaries from processes.

    These networks of peer-to-peer nodes provide users the control back. Imagine an internet shopper, for instance, who does not want to pay until he gets his package in the mail. The money is paid to the seller only after he acknowledges the receipt. All of this will be dynamic, replacing the intermediaries, minimizing costs while increasing transparency and trustworthiness with coded orders (smart contracts). We assume that blockchain technology, along with artificial intelligence, can have a significant effect on how businesses collaborate with their clients.

    Also, Read |  Creating a Nexus of Blockchain, AI, and IoT for Business Solutions

    Blockchain's Potential in the Ecommerce Industry

    We can hardly imagine the extent of disruption that blockchain can generate in ecommerce and retail. 

    Their user service would need to be strengthened due to blockchain technologies and the resulting empowerment of customers, suppliers, and vendors. It needs improved insight from consumers. A better way to do that is by joining together on a blockchain-based network for customers and other merchants.

    Second, any organization that works as an agent is at risk of being rendered redundant by blockchain technology. It is particularly true for firms who do not explain how their service adds value. And this is not all about mysterious groups, either. For instance, if Facebook users retained the data they contributed to the site themselves, they might opt to take their contacts, click stream information, and personal details to another network, absolving Facebook of its all-important ad revenue.

    Businesses that offer intermediary services would need to determine their degree of added value to the experiences of their clients in a blockchain environment.

    Also, Read | Accelerating Business Efficiency with Blockchain Smart Contracts

    Blockchain Applications in the Ecommerce Industry

    Meanwhile, as seen below, blockchain technologies deliver a whole new array of enticing market prospects for ecommerce stakeholders. We recommend you to look into this, not only to explore if these particular technologies can be implemented but also to find motivation for brand new company concepts based on blockchain technology.

    Transactions without Intermediaries

    It takes us to the potential that blockchain technology has to provide for payment. These days, conventional currencies that are immediately available, such as bank checking accounts, paper, and coins, stack around $9,000 billion. While cryptocurrencies today compensate just 6%, their adoption is increasing exponentially.

    Earlier in this post, we discussed the reimbursement-upon-delivery method. By encouraging users to make purchases directly to computers, another incentive method can emerge. Imagine a vehicle that carries a crypto wallet that pays itself without a human being's intervention. With no intermediary payments or waiting lists would end, you wouldn't have to pay in advance.

    Also, Read | Making Secure Online Payments with Blockchain-Based Crypto Wallets

    Proof of Ownership and Warranties 

    Another feature of blockchain technology is the storage of product warranties. Many of us have encountered the annoyance of missing paper receipts and being unable to show coverage of a warranty. Blockchain can address this issue by securely storing all transaction details on its immutable, distributed database. Makers, distributors, and consumers will all be able to view the records, enabling documentation of ownership to be easily checked.

    Customer Loyalty Program Management

    First of all, wouldn't it be awesome if you could share your shopping experience with different retail brands as a consumer and take advantage of the customized deals they make? And what about retailer-wide loyalty schemes that encourage you to select when to redeem rewards?

    Ecommerce stakeholders can realize both examples with blockchain technology solutions, in which all the purchase history and points are securely collected on the distributed database, owned, and transmitted to the companies of the preference.

    Also, Read | Reviving the Potential of Loyalty Programs Management with Blockchain

    Ensuring the Legitimacy of Reviews

    The ability to produce credible feedback on products and services has a scope as far as creative blockchain technologies go. We can only hope that online recommendations online are genuine. Often, sellers wanting to maximize their sales post fake positive reviews, while rivals aiming to thin out the playing field write negative reviews. Fortunately, blockchain technologies may help users to validate the authenticity of feedback. Basically, both review writers and administrators can receive rewards from organizations, fostering credibility and stating a win-win scenario for all interested parties.

    Incentivizing Content Creation

    In another example, through sharing in ad sales, many web sites pay content generators. But what if its consumers, for their content, reward each other? By encouraging its visitors to receive digital tokens for sharing, voting, and curating content, the American blockchain company Steemit provides just that

    Also, blockchan-powered crypto wallets administer transfers on a blockchain distributed network. That way, with no intermediaries, consumers can quickly exchange tokens with whatever currency they may choose.

    A Heads Up for Innovators

    Should you get to the train of the blockchain app development now? Yeah, we highly recommend you to do so. If you don't look at the options it presents, before the technology takes off, you'll be too late. Overall, discovering the possibilities will help you see undiscovered solutions, offering you an edge over your rivals.

    Thus, in the ecommerce market, many blockchain technologies are recent. It is better to initiate small, low-risk experiments, eventually scaling up or expanding out. An entrepreneurial mentality is essential.

    How to Assess Blockchain's Potential?

    So, how do you determine how to begin ecommerce development with blockchain technology solutions? We recommend evaluating the customer experience and asking yourself if, at any user touchpoint, you can add value and promote direct service. Then, start with a low-scale, low-risk experiment.  

    The blockchain solutions development services by Oodles provide strategic encouragement and guidance to help you find opportunities for blockchain technologies in ecommerce early on. We can also help you launch proofs of concept or have inspiration by providing examples of technological developments that we are witnessing. 


    In the quest for transparency, trustworthiness, and cost savings, blockchain technologies in ecommerce unlock a host of exciting market possibilities. But it also poses risks, especially for those businesses that struggle to bring value to their customers. If you wish to be important to the clients of the future, there is no better time than the present to begin investigating the prospects of blockchain technologies in ecommerce.

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